Get It before it goes bad
Get It before it goes bad
Role: Art Director
Best in Show in Final Critique 2024
Too Good To Go connects restaurants, bakeries, and grocery stores to consumers so leftover food at the end of the day goes to a person while it’s still good to go. But if food doesn’t get ordered before it goes bad, there could be dire consequences not just for the food, but for you as well. Our social campaign will motivate consumers to save the food while they still can.
OUR WORK
SOCIAL
We made an animated series, where three food items face their last chance at being saved. By combing humor and animation, our goal was to make this shareable and memorable while raising awareness and fostering audience interaction.
Copy Writer: Mason Wenzel